#GreyhoundBlog: Driving Revenue In The Face Of #Digital Transformation – A #CSO Directive

Digital disruption is allowing customers to engage with organisations through new-age customer touch points like mobile devices, app stores and online communities. Traditional go-to-market channels like retail stores are being replaced by new-age digital channels such as mCommerce and eCommerce and eroding traditional business models. For example, AirBnB, a hospitality aggregator holds a valuation of USD 24 billion, ranking only 3rd after the Hilton and Marriott group of hotels.

#GreyhoundBlog: The Insight-Led Approach To #Talent Processes – Points To Ponder for #CHROs

The correlation between employee engagement and organisational success is a no-brainer. Over decades while Chief Human Resources Officers (CHROs) have automated processes that translate to improved employee performance, they continue to search better ways to motivate employees. The need to align their team to organisational goals and be counted as a strategic advisor to the management continue to be some of the long standing struggles of CHROs.

#GreyhoundBlog: Delivering Customer Experiences That Bring Home The Dollars – A #CMO’s Guidebook

To serve a growing customer base and better manage customer experience across all touch points, organisations are increasingly moving away from siloed Systems of Transaction in favour of contextual Systems of Engagement. These new systems are expected to help marketers manage experiences on non-traditional customer touch points like mobile devices, application marketplaces and online communities.

#GreyhoundBlog: Making #Cloud Work For Your Organisation – Questions #CIOs Must Ask

Cloud Computing as a service provisioning mechanism is graduating to become a mainstay option for organisations. Despite skepticism, CIOs are exploring, pilot testing or using in production Cloud offerings in some form or shape. Earlier touted to be only popular with startups and small and medium businesses, Cloud offerings now meet the criteria of enterprise IT and are also supported by traditional IT vendors like IBM, Microsoft, SAP, Oracle among others.

#GreyhoundBlog: Redefining The #SupplyChain Paradigm – A New #COO Diktat

In order to remain competitive and secure earnings growth, organisations are looking at both process automation and newer technology systems to redefine their supply chain. The Board of Directors in most organisations expect this change to be led by the Chief Operating Officer (COO).